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Ep 240: Using Case Studies to Gain Credibility & Skyrocket Sales

Got case studies? You SHOULD!

Case studies do the heavy lifting in the way of marketing, leading your best clients to a YES (even before they hop on the phone with you)

Meet Dana Owens, an expert copywriter specializing exclusively in writing case studies.

Dana helps service-based business owners - across all industries - share their clients’ success stories so they can differentiate themselves in the market, attract their ideal clients, and close more sales.

What You’ll Learn from this Episode:

  • What is a case study?
  • What makes for a truly effective case study?
  • Why should every business use case studies in their sales and marketing?
  • What is the difference between a testimonial and a case study?
  • How can I get started using case studies in my business — or increase their effectiveness if I already have them?

Listen to the Full Episode

Featured on the Show:

Grab Dana’s FREE Download: 5 Ways to Use Case Studies in Your Sales and Marketing: https://nextlevelcopy.com/joyful-scaling/

 

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Take the first step.  APPLY today: bit.ly/JoyfulScalingConsult (the second step is a Scaling Strategy Session with Judy to map out your quickest pay to the next level in your business and determine whether the Mastermind is your best path forward)

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