Grab my Ultimate Scaling Guide (4 Strategies for Exponential Growth)

Ep 240: Using Case Studies to Gain Credibility & Skyrocket Sales

Got case studies? You SHOULD!

Case studies do the heavy lifting in the way of marketing, leading your best clients to a YES (even before they hop on the phone with you)

Meet Dana Owens, an expert copywriter specializing exclusively in writing case studies.

Dana helps service-based business owners - across all industries - share their clients’ success stories so they can differentiate themselves in the market, attract their ideal clients, and close more sales.

What You’ll Learn from this Episode:

  • What is a case study?
  • What makes for a truly effective case study?
  • Why should every business use case studies in their sales and marketing?
  • What is the difference between a testimonial and a case study?
  • How can I get started using case studies in my business — or increase their effectiveness if I already have them?

Listen to the Full Episode

Featured on the Show:

Grab Dana’s FREE Download: 5 Ways to Use Case Studies in Your Sales and Marketing:



Ready to join an intimate community of unapologetically ambitious Christian women on fire for the Lord & on mission to serve others through their business?

Take the first step.  APPLY today: (the second step is a Scaling Strategy Session with Judy to map out your quickest pay to the next level in your business and determine whether the Mastermind is your best path forward)

Enjoy the Show?

Want to be featured?


Click the image to access these extraordinary resources!

As Featured In


Request My Media Kit


Booking Inquiry